Vodafone Extends Partnership Agreement In Ukraine

Following the change of ownership of Vodafone Ukraine, Vodafone Group has extended its partnership agreement with the company.

Vodafone Ukraine will continue to use the Vodafone brand, and the company will also enjoy direct access to Vodafone’s central procurement and roaming services. The new agreement looks to deliver further synergies, with the two companies collaborating on a range of consumer and business products. This includes ongoing support for Vodafone Ukraine’s recently launched IoT managed connectivity service, which leverages Vodafone Group’s world-leading IoT platform. Vodafone will also provide strategic and operational network and IT support, and there is scope for further future collaboration on the digital reform of public services and smart city solutions in Ukraine.

The partnership to date has seen Vodafone Ukraine incorporate a number of Vodafone’s global assets into local services, like the My Vodafone App, and self-care solutions. It has also seen the rollout of products and services used by Vodafone customers around the world, such as unlimited data tariffs, Roam Like Home and Vodafone Red tariffs.

Vodafone Partner Markets Chief Executive Diego Massidda said: “We have enjoyed a close relationship with Vodafone Ukraine for the last five years, and we are delighted that this will continue under their new owners. We look forward to continuing to bring the best of Vodafone’s international services and expertise, providing strategic advice and sharing global best practice for the benefit of their customers.”

Vodafone Ukraine’s Chief Executive Officer Olga Ustynova, said: “Vodafone Group’s continuing support and partnership with Vodafone Ukraine reflects the potential and attractiveness of Ukraine. As we continue to develop and expand the country’s digital expertise, we are confident that our collaboration will help us reach our full potential.”